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The main character is Clay Jensen, a quiet high school student. He comes home from school to find a parcel at his front door. He does not know who sent it. He opens it and discovers 7 cassette tapes. These tapes are from Hannah Baker, his previous classmate. She had emotional problems and has committed suicide killed herself. The tapes came with instructions. The paper stated that they should pass the tapes from one student to another student. There are 12 people in total. In the paper, she explains to these people that they helped her die — she gives them 13 reasons. Hannah also sends another set of tapes to a different person.

We hear about her pain. She talks about her first kiss, people who lied to her and stole from her. Everything started with gossip. The gossip then grew and became out of control. Being familiar with a story already helps the reader to understand the text better. This book is aimed at children, but it continues to be enjoyed by adults around the world too. Every night Peter visits the Darling family house and listens to Mrs. Darling tell bedtime stories. He sits on the window listening. One evening, they see Peter trying to escape.

As he tries to run away, he loses his shadow. He goes back to get his shadow. He wakes up the daughter of the house, Wendy Darling. Wendy helps him attach his shadow to his body again. Wendy tells him she knows a lot of bedtime stories too. Peter invites Wendy to return to Neverland with him. He wants her to be the mother of the Lost Boys. Wendy agrees to the mission and asks for her brothers Michael and John to join them. They have a magical flight as they travel to Neverland and have many adventures along the way. Wendy is nearly killed and the boys build her a house in the trees to recover.

After Wendy is okay, she takes the role of the mother. After all their adventures and fun, Wendy decides that her place is at home with their mother. Wendy helps all the Lost Boys return to London. Instead he tries to trick her. However, he understands how sad their mother must be. In the end, he decides to let them go home.

This is a famous classic. Almost all native English speakers will have read this book at some point in school. So, if you ever find yourself in a conversation about literature and books, this is a good one to talk about. This is a story of a long fight between an old, experienced fisherman and the best fish he ever caught.

Santiago has returned to the village without any fish for 84 days. The young boy who helps Santiago is told by his parents to join another boat. But the young boy continues to help the fisherman at night. On the eighty-fifth day, his luck changes and so does his life. Santiago sails his boat further away.

He drops his fishing lines. At 12 pm, a huge fish a marlin takes the bait the food used to attract fish. The man tries to pull the fish up, but the fish is too big and strong. Instead, the fish begins to pull the boat. The old man continues to fight and hold on to the line. The fish pulls the boat around the sea for two days. On the third day, the fish gets tired. Santiago is able to pull the fish closer and kill it. He begins to sail back to the village, but the blood of the fish attracts sharks.

The boat is attacked by a Mako shark, but Santiago is able to kill it. He kills most of the sharks, but there is a problem. They have eaten the meat of the fish and now only the skeleton bones is left. He returns back to his home and falls asleep. All the people of the village are amazed at the size of the fish skeleton. The young boy agrees to be the fishing partner of Santiago once more. It has easy-to-understand grammar. Most of the grammar is just past simple and past perfect. All of the sentences are short and there is no confusion in the story.

This is a longer book. Jonas is a young boy. He lives a very safe life with a lot of order and rules. There are many rules and everyone follows them. They try not to say anything different. One rule is that you must never say anything that will make another person uncomfortable. Every husband and wife is matched by a special committee. Each family has two children, one boy and one girl. Because Jonas is smart and respected, he is given an extra special job.

His new job is to become the Receiver of Memories. The Receiver of Memories is the only person in the group who can see all of the memories in the past. He must keep these memories secret until he trains another person to take his place. This job is really difficult. This person knows things that others do not, and they also have to deal with all of the sadness from the past. At first Jonas is really excited. But he soon learns some truths about the people in the community. He comes to understand that this kind of life is unfair. He wants to allow people to make their own choices.

And even though I use a tagline myself: I think, investing enormous amounts of time and money is a complete waste. Better use that energy to craft compelling messages for your target audience. That is much more likely to drive sales. All good food for thought. Good point about cute or edgy taglines: They only work with lots of advertising behind them. People have to know the conventional thing we do first. Where do people who want to hire you as a speaker go?

Always the voice of reason and clarity. Great article, Henneke. Very helpful article. I like it Henneke. I also agree that unless you spend big on advertising, word of mouth is king and that requires a business name or your own name, only. Interesting post Henneke. I will also refer to it in marketing, courses, literature etc.

So my point is, rather than having a tagline for the sake of it, my plan is to use it as a conversation starter, as a continuing reference point to drive my message, AND, as a check point for myself to measure relevance for whatever I do. Perhaps follow a similar principle as Pamela Wilson — use it on your About page, perhaps your home page, and in your email signature. You could even print it on a business card. Irreverent copywriting coach would cover it all, though. The funny thing is you say nowhere that you are about writing. Your website name is enchanting marketing instead of: enchanting business writing or something like that.

How do you explain THAT? My courses have a strong marketing foundation, too. Copyblogger is one of the very few companies who have a tagline in their website header. About Copyblogger: I was on my phone when I wrote the earlier comments. I agree. Copyblogger says it all, anyway. I once heard BC complain, in a podcast, that he picked the wrong name. I think many people see taglines as if it exists separately from the rest, as if it alone carries the burden of clarifying what the site is about. But a tagline never exists out of context.

There are always other elements present. It is always there. We often try to do far too much with a tagline. My situation is very much like yours — I like your tagline. Perhaps shorten it a little? And given that my domain is just my name, it might make sense to keep a tag line after all….

That was a masterclass on tag lines! I need to revisit this as I upgrade my own sites.

I Wrote An Entire Book In 30 Days

And btw, I love your Twitter bio. Have a great Easter weekend! Henneke, I love this one! I think mine is now too long after reading your suggestions here. You are right about people not wanting to spend too much time reading these days. Everything is so fast paced.

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My only question is I think we may need a tagline for SEO purposes? For SEO, your page title is important. And you also want to make sure that your page title is different for each web page so each web page targets a different key phrase. Where do you use your tagline? Is this for Inspire to Thrive? You can probably shorten it to: Social Media and Content Marketing.

Follow proven templates for specific writing tasks, practice your skills, and get professional feedback so you become a confident business writer. Take on any writing project with gusto. Learn more about books and courses. I never saw myself as a writer, but in my early forties, I learned how to write and discovered the joy of writing. Learn how I can help you.

Tips for beginning writers. When you feel stuck …. Popular blog posts. Skip to primary navigation Skip to content Skip to footer Tweet Share What is a tagline? A fun tagline generator Shopify has created a tool to create a tagline for any business. Hmmm … Use at your own risk. Recommended reading on writing business content: How to write a business manifesto How to write a sparkling About page How to throw a party on your Home page. Want to write better? There was an error submitting your subscription. Please try again. Email Address. Tweet Comments Thanks so much for this article. Yes, it can be that simple!

Yes, rhyme makes it easier to remember. Hi Henneke, Thank you. Thanks again, Sonna. Thank you, Annamaire. If yes, how short or lengthy should it be? Thanks in advance. This is interesting. Tag line is something I felt the need to add. It adds as an extension to my website when a new user comes up. I am not sure if it works for now. But it sounds cool. Thank you for stopping by, Rohan. Do your clients refer to their bodies as crappy? Hi Robert I think you might mean a headline for a blog posts? Henneke, Great stuff. All the best. Take care,. Brief, clear, simple and powerful.

The challenge for most bloggers: whether to tagline or not to tagline. Thanks Henneke. I noticed your business name is not in your site header. Does your theme not allow it? Thank you for stopping by, Ryan! I appreciate it. I hope you had a lovely Tamil New Year! I appreciate it! Hi Henneke, What an excellent post! Thank you for your compliment on my content. I so enjoy your blog posts and the commentary. Great work! Happy Easter! Happy Easter to you, too! How unobservant. I like it. Always good to see you again, Sue-Ann. Hi Eric, Thank you for your lovely comment. I wish you a wonderful Easter, too!

Thank you for stopping by again, Stan! This is a fascinating topic, and I could go on in length. But I have a job to be done. Yes, we could have a friendly debate. You are wearing so many hats. Another great post here. Thank you for the article. I hope you enjoy better weather than we are having here — cold and rainy. Thank you, Henneke. I appreciate your thoughts. Henneke, Thank you for the compliment. I appreciate that very much. And thanks for cleaning up my stray comma. Consider showing clients two or three options. Have a great Easter week! I agree with you … when you strike gold, keep it.

Go for it! It sounds good. I like your idea about having a tagline as a conversation starter! Opening and starting your videos with your tagline sounds fab, too. Copyblogger has no tagline either, I believe? Ps No, the website has one. I was thinking of the blog. I also think that the banner with my snackable course helps focus the mind on writing.

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I think Copyblogger can delete their tagline. It allows you to search for the translation of words and phrases and provides results within context from millions of previously translated or bilingual texts. This is a excellent post. I love learning languages and use a lot of his tips. Benny and Tim are two great inspirations for polyglots.

I had the exact same problem at school being taught German. Been learning Spanish on Duolingo for a few months now and it feels so good to be making progress with it. You feel like you belong. Nothing beats being immersed in the culture. I went from zero to teaching high school physics in Spanish in two months, while living in Bolivia and Peru. Thanks for the additions! For some people being in the country is simply a fire under your ass that forces you to improve. This can be emulated through filling your calendar with 1-on-1 lessons, and having specific goals like reading a certain amount or watching so many hours of content in the language per week.

Bargaining and chats with taxi drivers are great practice for beginners though. Definitely agree there! So, for instance, Spanish language movies with Spanish subtitles. Maybe you have to watch it once with English subtitles to get the point, but there is something about seeing the situation, the words spoken, and the words written that locks it all together. I wish I had time to do this more often. Another option is watching a show you already know with no subtitles at all. Then again enabling subtitles did help because European Spanish can be quite fast for beginner learners and it helped me see the words I was hearing.

Activating subtitles in your mother tongue English for instance is a really bad idea on the other hand, since you can get distracted and only read that. Although you make a good point that you can use this in a separate watching session to help you understand better. Very motivating! Also, you can make the time. If right now you watch any TV at all in your mother tongue, you can sacrifice this for your language project.

Any comments about how to make it easier to learn to read these. Each language with a non-Roman alphabet can be processed differently, but quickly. I did something similar for Arabic. Learning this alphabet and knowing it well helped me so much while in Japan. But with Japanese Kanji and Chinese Hanzi, you have a whole new major task to take on. Benny, and how about Chinese? I find reading Chinese even harder than Japanese, as they do not have hiragana to identify where words end. Is there any trick you or Tim know to boost Chinese reading skills?

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Even though I used it to reduce my workload, it actually has a flashcard system built into it, so I would see the same characters coming up that I genuinely needed and added them to be studied. The trick is to get enough exposure to the language to see which ones those are. Oh and great to know that Arabic and Thai scripts are fairly easy. They look so complicated. Both languages I want to learn too. But there are exceedingly few teachers who are enlightened enough to teach it that way.

This is a highly in-depth article. I have to say that Benny is really good at what he does; this is a highly motivational and informational post, I really like it! Duolingo, which is great fun and seems to work despite breaking every principle of language pedagogy, particularly the one of making target language meaningful. Anki, as mentioned above. I created Amo Panama Love Panama and leveraged my skills to grow small businesses, organize photowalks,, and strengthen a breast cancer awarness campaign in Panama!

I am learning Mandarin with their tools now, and I do enjoy the lessons even though have to adjust some things, as Chinese in Taiwan is a bit different. Interested to hear what you have to say on them. Thanks for the great tips, material, and site links. I want to learn Italian for a trip to Italy in After trying to learn French for a previous trip I was feeling a little defeated before even tackling Italian.

Your post has inspired me and given me confidence. Great article, so much information to absorb. I was wondering if it is possible and would you recommend learning two languages at the same time? When you spread your effort thin, you can get the two languages mixed up. While you may think that mathematically learning 2 languages over a year is about the same as learning each one for six months each, the truth is that FOCUS will get you so much more.

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You can reach a high level in one language, and then work only on maintaining that language, while you focus on learning a new one. The work involved in maintaining a language and learning a new one is very different. I am receiving individual emails each containing one comment on the 12 rules for learning language.

I tried to unsubscribe but was unsuccessful. Glad you enjoyed it! It was a LOT of editing work, but I was so glad to collaborate with all those amazing people! So I get the idea. I know I just need to make this my No. These are just excuses if you look at it that way, but they feel very real.

The little Spanish I do know I picked up listening to locals and trying to interact with them, which I thoroughly enjoy. Tim and Benny thanks for this too complete post about being a polyglot, I took note about all, it took me about 2 hours but ti worths them :. I think that is a good book to start the language trip.

Loved this post and will certainly come back to it several times. I too like to first learn the flow of the language before learning any grammatical rules. DuoLingo is great as it gives you a sense of the language, so that after a time you find yourself hitting the right answer without much consideration. Great post. They will start using this information as soon as possible. Is it possible to learn a language from scratch just by reading and listening, with no previous knowledge of the grammar and structure of the target language?

To Tim first, Thank you so much for all the great materials that you put on your blog! I first ran into your 4HWW concept while I was working offshore bored to death browsing on internet the content of a conference in a french engineering school. Keep it as amazing as it and enjoy your life. You are quite impressive with your learning! This such a brilliant post with a buttload of great recommendations!

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  • His recommendation of italki has really got me on the right track. Benny ayudame mucho! Thank you, this is great. I became fluent at understanding German at about 6months of immersed daily conversations living in Germany. At about the 1 year mark I was pretty fluent. Thanks again! As a Polish speaker that is rather impressive. I learned as a child and still struggle to this day.

    I tried learning Japanese, Spanish and Thai using this type of method and failed to learn all three languages. The short version is, I reached out to people like Benny for advice and everyone kept saying that I needed to do more. More flash cards, more drills, more practice. I found the work of Dr Krashen and then Dr Brown. They said to stop trying to produce language and just listen. And when I did, I started to learn. It most certainly does. Just watched your full Skype chat video. You guys are amazing. I got an inspiration to tackle Filipino as I am going to the Philippines for 3 weeks or so.

    Hope to make some videos of my progress hacking it in your principles and see how it goes. As for my experiences with language, gosh so many. Most I think are in Chinese, as Taiwan is such a great country to live in. But other really cool previous experience is with Polish language.

    I was exchange student in Warsaw and had some Polish classes. It was a bit easier to learn Polish as I knew other Slavic language before — Russian. I got to more or less fluency level within 3 months. I did a lot of hichhiking there and one trip was going all the way to Germany to meet my friend who came there from USA. I was picked up by a truck, the driver spoke only Polish. He was driving towards towards us, and we would meet at some gas station. But truck drivers have limits on how long they can drive and they have to stop for rest.

    So it was a big mission there — me looking at a map, talking Polish to the driver, he was talking over radio to other truck drivers if they did spot my friends car or not. Time was running out, the truck had to stop. And in last moments, everything got figured out and my friend and the truck stopped at the same gas station.

    Was really fun adventure that I would have never been able to have if I did not speak Polish. Great post! I have started to take this seriously though and got the kids to put post it notes on everything in the home in Norwegian to start off with! Like Benny said, just learn a few words for a situation, where you are going or just a conversation, in a restaurant, taxi, words to the kids and the wife and go for it.

    Even if not perfect, people may know what you are saying and I am sure appreciate it. If anything it raises a smile if right or wrong. Just go for it, it makes life more fun! On the other side of the language exchange, your readers with digital nomad leanings might also be interested in the option of making money by teaching a language from anywhere with Skype or whatever online method you and your students agree on. Even better, italki supports this! They reblogged it on their teacher resources page! I moved to France with my family a few years ago and I now do business in the French language on a daily basic.

    I never spoke a word of French 3 years ago The key for me to learn French was the motivation. It was born out of the need to create work in France. I learned what I know almost percent from listening to others and asking questions. Most of my clients are currently French. Thanks for all your great ideas and inspiration. All the best to you and thank you Tim for posting this resource. Glad to see your story has a happy ending! Sad to think so many of us spend an entire decade learning it and unable to say the most basic things.

    One advice I could give is: surround yourself with learners, not with teachers. Learners do have a pretty pragmatic approach when it comes to learning a language and walk pretty much in the same shoes like you. Thanks again for the brilliant compilation and thanks for sharing! Cheers, Oliver. Good timing, too! You can see their inspiring progress:. I was very interested in reading this article at first, however, after the first sentence I was completely put off…….

    OP has a valid point. If anything, you write in the traditional or simplified script. Benny has posted some very useful links and advice. I am from HK and can speak both Cantonese and Madarin. Since I have been using it all my life I have all the rights to correct him if any information he wrote was not accurate. Plain and simple. I am simply pointing out a comment mistake. I never intend to comment on whether his methods of learning a language is valid, because I did not continue to read the article.

    Just trying to make a common mistake not so common anymore. Correct information is always valuable in my opinion. Thanks so much for buying my book! One thing I find helpful in developing my intermediate Nihongo here in Japan is daily approach of attractive women wherever I find myself. Fluency practice! Then we might text back and forth… developing my kanji reading and basic writing skills. If all goes well, we meet for coffee or a walk… and later, perhaps a dinner date, cooking at my place.

    It all helps to build speaking and listening skills, even reading and writing a little. Now, if only I could be so disciplined about hitting the books and doing some formal study…. I really enjoyed your article. Your 12 points are right on. I was a refugee that struggled learning English and now I am fluent. No one realizes that English is my second language until I share it with them. I have a love to help others needing to learn a language whether it is because they are displaced, in school or just needing the skills for work. I speak 3 languages now and I am learning my 4th.

    Last year I started a project that provides free conversational languages lessons to folks who speak any of the 53 languages we teach in. You are right that age does not matter and that free resources are the best. Tim, thank you for a fun and interesting article. Thanks dude. Great article! Tip 1: Identifying patterns is a big one. The patterns are much harder to identify in English, but very easy in French and other Latin based languages. But I understood what I was reading via those language patterns much easier than anything I had learned in English.

    Who knew? And they were happy to speak to me in French. Tip 3: hang out in the cultural centres in your city and make friends with native speakers. I also learned a lot about other cultures and made lots of friends. My daughter is fluent in both French and English too. I always told her that the more languages she knew, the more friends she would make… never mind that it would also give her a leg up finding a job. As always, a great read. Thanks for post this, Tim. It is an interesting post with really good advice, but I disagree with 6.

    Adults can be good language learners, but not better than children. Children are better at language learning. As a matter of fact, they do not learn, but acquire the language subconsciously. They learn the language at the same time as they develop their emotional regulation systems. In other words, they learn the language through perceptual channels that become integrated with the limbic system.

    While a child learns any language instinctively, adults need to turn to their intelligence to learn the rules. This makes adults more intelligent, but not better language learners. The fact that adults make use of their intelligence to learn a new language is good, but it is not an advantage in relation to children, who accomplish the same task effortlessly. Adults have the cognitive strategies to start a language journey for which children do not need any strategy at all.

    Those are concepts that Spanish children understand instinctively without any need for formal instruction.

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    Adults have to make a conscious effort to learn something that children acquire naturally. If you carry out grammar tests with adolescents or adults, they will perform better than children, since they are making use of their intelligence. What these experiments prove is that adults are more intelligent, not better language learners.

    In fact, having no grammar is an advantage for children, since they build their grammars at the same time as they learn the language. They do not need to compare the new grammar vs the old grammar. In other words, they do not have a language whose grammar and vocabulary interferes with the new one. The fact is that babies do not find it difficult to learn a language while adults do. If adults were better language learners than children there would be many more polyglots around and less people pondering on the subject. I agree that adults can be strong at language learning, but not stronger than children.

    Consider an L1 Spanish speaker learning English prepositions.

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    This is an extremely arduous task. An L1 English child will have acquired all of these meanings by the age of 5, will be able to comprehend and produce them without thinking about it, whereas an English L2 learner will have problems, even after 5 or 10 years of learning the language. Nice to see someone else into cognitive linguistics here! Also, have you read Metaphors We Live By? I think that within 5 years real-time computer translation will be available on your smartphone. It never gets old. I disagree strongly, and this is from a combination of the decade of language learning AND a degree in electronic engineering, so I know pretty well how technology is progressing.

    There are some apps that attempt this now, but in using them in the real world outside of fancy marketing videos the app came up with they fail miserably. However, a normal conversation will only be replaced when artificial intelligence is at the stage where it is absolutely indistinguishable from a human in all ways. You need this level of intelligence in whatever translation system is being used to process natural language — to the stage where you can replace a professional simultaneous interpreter.

    Learning languages will be relevant for the lifetime of every person reading this post. I also forgot about the fact that it would pretty awkward to have to talk into your phone in English and then have it output another language in synthesized voice, unless the person you are talking to also has the app and then you can speak in English and it will instantly translate it, but the tone of voice issues would still be there.

    But, I disagree that you need human-level intelligence for translating. People would have said the same thing about playing chess, but clearly that is not the case. Already, Google and Bing translate are good enough at translating text that you can use them for most things. So now the only issue is voice recognition, and given that voice recognition has now hit the critical point, there is going to be lots more investment from Google and other companies in perfecting it over the next few years.

    My name is John. I like your blog. I want to start a blog for people who are Spiritual But Not Religious. Can I ask you a question? Would such a blog be monetizable Is the idea of making money off a spiritual blog distasteful? Matt will help you out a lot. Running this way will help you out tremendously, I promise. Thanks a million Matt! Thanks for the encouragement. Well, I think it is a very nice and helpful post for all those looking to learn foreign language. The post shares nice information for those people helping them learn quickly and effectively.

    This was an insightful post. Thank you so much for explaining and helping out so many of your readers! I have a question, though! There are loads of online communities were you can practise your language skills by writing.